Blog Post 7

Well for those that have been reading my blog, you may have noticed that I have had a specific interest in the beverage industry ever since we began narrowing our research done to a specific question.  While the bulk of my industry experience lies in restaurants, over the last three and a half years the direct of my interests within the industry has led me to beverages.  The day we brainstormed on different options I came up with many. Some of those included researching the evolution of beverages ( Yes, this includes all beverages not just alcoholic ones. ) with a focus on how the demand of diverse drink options has escalated over the last decade.  Or researching the varying laws on alcoholic beverages from state to state. For those that live outside of Oklahoma and have visited, know that our liquor laws are.. unique to say the least. While I liked both of these options I decided to go with the a research question that discusses the drinking age and if the age of twenty-one is appropriate.  I decided to go with this research topic because at one point in everyone’s life it is a rather heated subject.  While the amount of research that I have done this far has been limited the sources that I have come across have been quite interesting and informative. I am definitely looking forward to continuing my research.


Also for those reading, please take the time to leave a comment containing thoughts and questions related to the research topic. It will help out tremendously!

Blog Post 6

This week we were asked to look through a reliable new site or journal for an article related to our area of research.  The area of research that I wanted to focus on was the beverage industry.  Many will read ‘beverage industry’ and assume that it is restricted to alcoholic beverages, that assumption is, in fact, false. The beverage industry actually includes all drinkable fluids including coffee, tea, fruit drinks, etc; and this sector of hospitality has boomed over the last decade.

For the beginning of my research I decided to go to the New York Times and looked through articles that were related to hospitality, food, and beverages. I ended up coming across an article that talked about the history of wine bars over the years and how they have really begun to diversify from the norm.  I went ahead and did a short summary over this article, which you will find below. Through further research, after we were shown how to navigate the universities databases, I narrowed my research topic from the beverage industry to the debate of the drinking age. Basically the issues surrounding it and whether it should be lowered, raised, or remain the same. I look forward to further researching the topic. If anyone would like to leave a comment on their opinion on the subject feel free! I’m interested in hearing from you all!


In the article “Wine Bars Grow UP and Squeeze In,” Asimov explains how over time wine bars have evolved into a lasting part of the hospitality industry. As Asimov states, wine bars have begun “forging identities that distinguish them from the more mundane masses. Wine bars are able to achieve this through offering unique atmospheres, diverse wine lists, and/or interesting food pairings.

Blog Post 5

There are many types of universities in the United States, from public and private such as TU and OSU to regional such as UCO.  OSU happens to be a research university. This means that all of our faculty have to do research pertaining to the major in which they teach.  For this weeks post we were asked to look into our particular majors in order to find out what topics of research were being explored and who was conducting the research. For those that do not know mine is Hotel and Restaurant Administration.  So I pulled up the HRAD website and found that there are multiple areas of research being conducted.  From consumer behavior and hospitality issues to cross-cultural hospitality educational programs. Out of the eleven areas of research, there were three in particular that stood out to me: cross-cultural hospitality educational programs, hospitality branding, and hospitality strategic management.  Cross-cultural interested me because I was actually apart of this research this past summer while I was studying abroad.  One of the two researchers for this topic is Dr. Ryan.  Dr. Ryan was the administrator for the study abroad program and really emphasized learning about and experiencing not only European culture but also the subcultures of the different countries that we were able to visit during our trip. For those that have yet to have had the opportunity to study abroad, you should start looking into it. It’s the experience of a lifetime. The next topic was hospitality branding. This area interested me because throughout my major, I have had the privilege of hearing from a multitude of guest speakers.  These speakers vary from corporate to private to startup companies but there has always been common themes between them, branding being one of them.  It is quite interesting how much branding can effect a business. There are three researchers for this topic, two of which I have had classes with: Dr, Hancer, Dr. Qu, and Dr. Slevitch.  The last topic that I found interesting was hospitality strategic management.  Dr. Hancer and Dr. Chung research this topic. Dr. Chung teaches our Capstone course, which is essentially strategic management. I took the course last semester and thoroughly enjoyed learning about the different strategies that could be used to further a companies goals.  Until next week!

Blog Post 4

For this week’s blog post we were instructed to explore the website called Reddit.  Reddit is essentially a website where you can post anything and everything, from a 9 year old creating a non-profit to a homeless man using rocks to catch fish.  Once posted registered members can then vote either up (good) or down (bad) in order to order the posts based on the populace’s interest in it. After browsing the website for awhile I came across a post about the Italian government seizing roughly 220,000 bottles worth of counterfeit wine. (http://dobianchi.com/2014/09/09/counterfeit-brunello-scandal-2014/)  It immediately caught my attention because I was in the region this last summer while I was studying abroad.  For those that do not know Italy, unlike the United States, has some very strict regulations on the production of certain types of wine.  The wine in question Rosso di Montalcino and Brunello di Montalcino. Both varietals can only be grown in a certain area around the town of Montalcino, they are only allowed to produce a certain amount, plant and harvest at a certain time. Not only that but after the tedious process the wine may only be able to be labeled as such if it passes a taste test. So when nearly a quarter of a million bottles of counterfeit wine is produced, one might say that it is a big deal. Just imagine how dramatically the priced would be effected if that many bottles had entered that market! Luckily the authorities were tipped off and were able to apprehend the individual responsible.

Until next week!

Caleb

Blog Post 3

For this week’s blog post our class was split into three different groups and each group was then assigned an article to read and then discuss.  The article that my group was assigned was ‘Waste Not, Want Not’ by Bill McKibben.  Within McKibben’s article he discusses how we as a nation have gradually increased the amount of products we waste. This waste varies from plastic water bottles, carbon monoxide that we are putting into the air, natural resources, and government money that could but allocated in better ways.  McKibben also went as far as to say that we as a nation are wasting space, whether it be an empty seat in your car, or an empty bedroom in your house.  While I feel that McKibben makes some good points about the amount of waste that we have allowed has gotten out of hand, I believe that McKibben has made quite a one sided if not a belligerent argument.  When I read an article such as this, even when I don’t disagree with it, I want to see examples from the opposing side, in other words what steps have been taken to improve on waste that may need to be improved. Not just what has been done wrong.  If you read the article, aka my group, let me know if you agree or disagree.

Some of the questions that we as a group came up with are:

-In what ways are we overproducing, in turn causing waste.

-How can we better manage our resources? 

-How can we become more efficient with both time and money?

-Is quantity more valuable than quality?

-How has our fast food culture lead to current overproduction and waste?

 

Until next week!

Caleb